Editor’s note: This is a guest post by my colleague, Carlos Victor of CVComunicar Consultancy, in Spain. This post originally appeared in Spanish on Carlos’ blog, Crisis de Reputación Online. Social Media and Online Reputation Crisis in the London Olympics: Lessons Learned The risk of a reputation crisis in social media was this year’s headache for […]
Stop Attempting to Withhold and Control on Social Media!
Social media is about openness, transparency, community, conversation, real-time and sharing. It consists of an array of platforms that enable each and every individual to have a voice. Where – other than unacceptable, derogatory and bigoted remarks and comments – there are no direct rules or restraints. It’s about creativity and coming together. The 2012 […]
Your Social Media Policy: Guidelines For Your Guidelines!
So we’ve seen the social media policy set forth by the IOC for the 2012 Olympic games, and it’s safe to say that the majority of us agree that it’s too restrictive and thus, counter-productive. I thought this would be a great opportunity to review what the whole goal and point of a social media […]