Reader, Dave Zan, was nice enough to respond to yesterday’s post about Twitter potentially being on its way to experiencing a social media crisis, with a link to Twitter’s official statement regarding the recent Burger King and Jeep hacks. Within this statement/post, Twitter addresses the concerns of the public by saying: “Over the past couple […]
Is Twitter On Its Way To Experiencing Its Own Social Media Crisis?
It’s clear that the Burger King Twitter hack of Monday, and the @Jeep Twitter hack of Tuesday are not crises for the brands; they’re issues. (You can read more about these differences here) However, if these hackings persist it most certainly will become a crisis for the social media brand, Twitter, itself. And with all the […]