It’s been a few weeks since I did a Q&A Monday, so I thought I’d answer one of my fabulous reader’s questions for today’s post! This week’s question comes from reader, Miguel Lopez-Quesada: “I am very interested in multicountry & cross border social media crisis. How to handle issues which are in different stages of development […]
A List of Do NOTs to Include Within Your Social Media Crisis Plan
It’s important to have a list of “Do’s” within your social media policy and your social media crisis plan. It’s equally important to have a list of “Do NOTs”. Why? Because often, listing the “Do NOTs” is much more direct and to the point than listing the Do’s – and when we’re talking about the […]
8 Scary Truths About Social Media Crises
Happy Halloween! In light of the festivity of the day, I thought I’d scare you a little. Boo! Just kidding! But I am going to let you in on 8 scary truths about social media crises. 8 ultimate reasons why your business or organization should be prepared and protected with a custom social media crisis communications […]
Would You Insure Your Company Against Social Media Crises?
“Can you imagine if insurance policies existed to protect companies against negative viral videos, and companies were buying them? To be insurable, they would have to sustain a certain level of quality and service with their products.” – Dave Carroll, United Breaks Guitars: The Power of One Voice in the Age of Social Media Dave […]
Questionnaire: Should Your Company or Organization Invest in a Social Media Crisis Plan?
You hear that there’s risk involved with social media marketing, but how can you be sure that this risk directly applies to you and your company or organization? Perhaps you’re wondering just how much risk there could possibly be and how important it is for you to invest in a social media crisis management plan. […]