Latest news: I've recently launched my newest initiative, the Crisis Ready Institute. My blog and Crisis Ready® resources are slowly migrating over to the Institute's website, where I'd love for you to join us.
You deserve to protect the brand you've worked so hard to build.
Being crisis ready means that your organization is able to manage any negative situation in a way that fosters increased trust and credibility in your brand—making it INVINCIBLE.
Keynote Speaking
Melissa travels the world speaking with organizations and associations helping them build brand invincibility. Learn more about how to bring Melissa in to speak at your next meeting or event.
Advising & Consulting
Melissa has worked in nearly every industry, helping some of the world's leading brands build crisis ready programs that strengthen culture, mitigate impactful risk, and train teams to be prepared to know precisely what to do when a negative event strikes. Discover the ways Melissa can help your organization become crisis ready.
Coaching Program
The Crisis Ready Coaching Program is a 6-month program designed for professionals who are responsible for their company's crisis readiness. The goal is to have you come out of it with a robust and scalable Crisis Ready Program that meets best practice standards.
Some of Melissa's clients include...
Melissa's Recent Media Appearances
"Melissa spoke to hundreds of our hotel leaders who have to deal with being crisis ready every minute of every day. The value of the content she provided was directly geared to our unique environment, and she kept audiences engaged and entertained while helping them learn valuable skills to take back. Anyone who wants to make sure their organization is INVINCIBLE needs to have her present and share examples and best practices for managing real-world issues and crises."
- Christian Kuhn, Vice President Marketing, All Suites Brands, Hilton
