By Jonathan Hemus For an organization which overcomes the initial shock of a breaking crisis, successfully wrestles control over it and ultimately puts the reputational fires out, it’s natural to want to return to business as usual as soon as the crisis seems to have passed. Natural but foolhardy. Whilst no one welcomes a crisis, […]
Social Media Crisis Management For the Skeptical Corporates: 4 Essential Steps
Editor’s Note: I am pleased to be providing you with a guest post by Jonathan Hemus, founder of Insignia Communications. If you sell products or services to the general public, you’re probably already using social media to market your business to consumers. But if you’re a firm of accountants, a mining company, a merchant bank or […]