Some of Melissa's clients include...
How Melissa's advisory services can help
Let's face it. Sometimes negative events occur when we least expect them. From customer complaints that go viral, to internal team issues that decrease productivity, to supplychain issues that frustrate customers... it's not always about the big crises, but the every day issues that can have impact on your business's productivity, credibility and trust with stakeholders. When these events occur - and better yet, before they do - if yours is like many organizations, then your team could benefit from having a partner that will be committed to helping you spot risk and turn it into opportunity, before it materializes.
Melissa Agnes is that partner. President of Agnes + Day Inc., Melissa works closely with organizations around the world, acting as a strategic advisor who helps evaluate the potential risks when it comes to everything from business strategy, to marketing and communications, to product launches, to specific issues as they arise.
If this type of partnership could benefit your team and give you comfort in knowing that you have an experienced crisis management professional acting in the best interest of your organization, then reach out to firstname.lastname@example.org to learn more about Melissa's advisory services.
"Melissa Agnes proved to be highly effective in helping Domtar modernize its crisis preparedness program. As a result, we are better prepared to manage issues as they arise, while avoiding mistakes and minimizing risks. Melissa accomplished this with a critical review of our procedures and plans, a customized exercise that engaged our entire team, and continued assessments of areas for continued improvement."
- David Struhs, Vice President Corporate Services, Domtar
About Melissa Agnes
Author of Crisis Ready: Building an Invincible Brand in an Uncertain World, Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. Agnes is a coveted speaker, commentator, and advisor to some of today's leading organizations faced with the greatest risks.
As a strategic advisor and keynote speaker, Melissa Agnes has worked with NATO, Ministries of Foreign Affairs and Defense, financial firms, technology companies, healthcare organizations, cities and municipalities, law enforcement agencies, global non-profits, and many
others, helping them understand risk and build invincible brands that can withstand even the most devastating of events. In 2015, she gave a TEDx talk in Los Angeles where she discussed the secret to successful crisis management in the 21st century.
Agnes is the author of Crisis Ready: Building an Invincible Brand in an Uncertain World. She is also the editor of the Crisis Ready Blog, a contributor to Forbes, and a go-to source for the press, with recent coverage including the Wall Street Journal, VIBE Magazine, USA Today, and many others.
As a university guest lecturer, Agnes teaches crisis management in university courses around the world, including at NYU and McGill.
"We brought Melissa in to advise on crisis communication with embassies with which we have close contact in Seoul. Crisis communication is of utmost importance in our environment, as tension between South and North Korea fluctuates on a weekly basis. Melissa led the discussion on various crisis communication strategies where she provided the benefits and disadvantages of each. She introduced many of the diplomates to various new communication tools and strategies that could be implemented when communicating with our citizens in South Korea. Her command of the subject, as well as her presentation skills were phenomenal, and each embassy representative commented on the high value she brought to the discussion. Her advisory was a catalyst which enabled discussion on the creation and application of common communication strategies in crisis situations, by embassies in Seoul."
- Charles Longtin, Counsellor (Management) and Consul at Global Affairs Canada, South Korea