One of my favorite crisis bloggers, Kim Stephens, recently published an interesting summary of two reports by Project Hazards Emergency Response and Online Informal Communication (HEROIC), on their research around the use of Twitter by officials in the Boston Marathon Bombings. There are many aspects of these reports that are very interesting, but the thing that struck […]
Weekly Roundup of Awesome Links: Week of May 27 2013
Happy Friday! As usual, below you’ll find some worth-while articles you may want to check out. Enjoy, and have a wonderful, sunny (I hope) weekend! From the Crisis Intelligence blog: Protect Your Twitter Account from Hackers with Two-Factor Authentication The Key to Building a Strong Online Reputation (Infographic) JC Penney Handled Their Hitler Teapot Debacle […]
Carnival Cruise Suffers Long-Term Repercussions After “Poop Cruise” Crisis
I often mention the differences between a social media crisis and a social media issue. Yesterday, I evaluated how JC Penney handled their recent social media issue like a pro, and how they will suffer no negative consequences as a result – which is what defines it as an issue, rather than a crisis. Today, […]
JC Penney Handled Their Hitler Teapot Debacle Like a Pro
JC Penney was under some social heat after some Reddit users (yup, here’s Reddit again – told you it was one to keep an eye out for!) remarked that the company’s new teapot bares a slight resemblance to Adolf Hitler. The kettle that looks like Hitler – trouble brewing for American retailer JCPenney http://t.co/oOgPmPiEVB pic.twitter.com/Yp9CU97IE3 […]
The Key to Building a Strong Online Reputation (Infographic)
Your online reputation is something that you should be continuously building, improving and monitoring. Sans fautes! That said, the following is an excellent infographic that: Outlines the importance of fostering a positive online reputation Highlights brands who have done this right and others who have failed Elaborates on key strategies and tactics that your brand […]
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