As you know, transparency and honesty are an important rule of social media. But where do you draw the line? How do you know when you’re being too transparent, in the sense that you may open yourself up to a social media attack, verses being just transparent enough? This is a question that many businesses […]
How To Deal With The Press / Media in a Social Media Crisis (Part 2)
Last week I declared Mondays as “Q&A Monday”, and this week I owe you the second part to Evan’s question! To refresh your memory, Evan’s question was as follows: “I’d be interested in hearing how you would deal with the press/media in a social media crisis. In particular, how do you deal with the press […]
GoDaddy Crisis Reviewed: A Pass in Social Media Crisis Communications
On Monday morning GoDaddy experienced a major crisis when thousands of their customers’ domains and websites went crashing down. As a dominating company within their industry, this was a big deal. Thousands of businesses were left without websites and you can imagine the onslaught of frustration, anger and annoyance that flushed the web in an […]
How To Deal With Individuals Who Threaten a Social Media Attack On Your Brand
Yesterday morning (Monday) I received this email in my inbox from an individual who had written me on Friday: Although this snarky email was apparently meant as a (unnecessary) joke (and followed by an even ruder email), it got me thinking about the threat of a social media attack: how they can be intimidating while […]
How To Deal With The Press / Media in a Social Media Crisis (Part 1)
Last week I asked you, my fabulous readers, to send me any question that you may have regarding social media crisis management and/or online reputation management, promising that I would provide you with answers and insight by form of a blog post. Well, questions you did have and what great ones indeed! So over the […]
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