Update: On Saturday, June 9th 2012, Linkedin made a half-asses attempt at updating the public by publishing an FAQ to their blog. Within this post, they also state that they are taking the situation seriously, and back this statement up by declaring that an FBI investigation has undergone and that the FBI is “aggressively pursue[ing] the perpetrators […]
Jay Townsend’s Non-Apology Dissected
On May 26th, Jay Townsend, chief political advisor and campaign spokesperson for Rep. Nan Hayworth, posted an unacceptable comment to a Facebook page where he said: “ […] Let’s hurl some acid at those female democratic Senators who won’t abide the mandates they want to impose on the private sector” Talk about an unacceptable comment […]
One Brand’s Social Media Crisis is Another Brand’s Social Media Salvation
One amazing aspect of social media is how, within mere days it can help bring a 7 year-long open-ended court case to a prompt closure. Lassonde, a mega Quebec brand has just experienced this first hand. In 2005 Lassonde sued a small Quebec-based soap company for using the word “Oasis” as their product line’s brand […]
Helping the Victims of Another Company’s Social Media Crisis: How Taylor Guitars Increased their Sales Volume by 25%
Note from the editor: This is the first of a two-part series on helping the victims of another company’s social media crisis and providing them with a solution to their problem. Read the second part of this series here. A crisis is a hectic time for everybody involved. But what about when you’re not involved? […]
18 Take-Aways From 3 Great Social Media Crisis Plans: Boingo, the Red Cross and Fontaine Santé
You know what I love more than a good crisis? A great social media crisis plan! I love when brands take the right steps to protecting themselves, and I love to watch them come out of a crisis in record time and with even more loyal fans then they had going in! It’s a rare […]
