I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Not only does it help me better do my job, but it allows me to provide you with helpful insights to better do your job. That said, it’s the first time that I’ve seen WhatsApp – […]

Editor’s note: This post was written within the first few hours of Mr. Duncan, patient zero in the United States, testing positive for Ebola. Though this information is accurate and the advice within this post is relevant to any and all organizations, there have been more developments to this crisis that do not appear within […]

Preventable gaffes give you a bad rep for no reason. I realize that real-time is of the essence, but it’s better to take an extra 10 seconds to understand what you’re posting, then to make a mistake that gets written about for days to come – and makes you look insensitive and foolish. From Union […]

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). Though it’s true that no one cares about memes and birthdays of people they don’t […]