Editor’s Note: The following is a guest post from the very talented Patrice Cloutier. Patrice is currently Team Lead for strategic communications in the Communications Branch of the Ontario Ministry of Community Safety and Correctional Services. If there’s one thing about crisis communications that was validated in 2013, it’s the absolute necessity to operationalize social listening as […]
Your Online Reputation Management Guide For 2013
Your online reputation is your brand’s reputation. Today, word of mouth exists primarily online. Reviews, searching, trends… they all exist online. So when someone says something about your brand, or wants to know something about your brand, guess where they go. You got it! They go online. From our smartphones to our tablets and computers, […]
Crisis Management Reflections of 2012 and Forecasts for 2013 – by Scott Juba
Editor’s Note: This is the third part of a 3-part series from three social media and crisis management pros sharing the biggest lessons they learned in 2012 and what they foresee in terms of social media crisis management in 2013. So far we’ve had the pleasure of hearing from Karen Freberg and Jane Jordan-Meier, and today I’m very […]
Crisis Management Reflections of 2012 and Forecasts for 2013 – by Jane Jordan-Meier
Editor’s Note: This is the second part of a 3-part series from three social media and crisis management pros sharing the biggest lessons they learned in 2012 and what they foresee in terms of social media crisis management in 2013. Yesterday we heard from Karen Freberg, and today I’m very happy to be publishing Jane […]
Weekly Hot Topics: Social Media Crisis Management for 2013
What If Pursuing Your Online Defamer Results In Even More Online Defamation? Find out how to protect your brand from all angles when protecting your online reputation and dealing with online defamation. Your Employees & Their Online Presence: How Will It Effect Your Brand in 2013? Employees are beginning to develop their own personal brands […]
