Editor’s Note: Last week, when reviewing his awesome new book, The Media Training Bible, I mentioned the excellent point Brad Phillips makes about everybody needing to be trained to handle the media in a crisis, from your receptionist to your security guard to the spouses of your executives. I thought it important to elaborate on […]
Book Review: The Media Training Bible, by Brad Phillips
The year is off to a great start book-wise! My first book of 2013 was Brad Phillips’s, a.k.a. Mr Media Training’s, book titled The Media Training Bible – and let me begin by saying that I couldn’t put this book down! Like his blog, Brad’s book is informative, easy to digest and jam-packed with media training tips […]
How To Deal With The Press / Media in a Social Media Crisis (Part 2)
Last week I declared Mondays as “Q&A Monday”, and this week I owe you the second part to Evan’s question! To refresh your memory, Evan’s question was as follows: “I’d be interested in hearing how you would deal with the press/media in a social media crisis. In particular, how do you deal with the press […]
