Cybersecurity is a high-risk scenario that pertains to every organization. This means that it should absolutely be incorporated into your crisis preparedness program. When working with clients to plan for and prepare for this type of high-risk scenario, one important question that we always address is: “In the event that our systems are down, what […]
How To Define a Crisis For Your Organization
One of the very first steps in implementing a crisis-ready culture is to first define what a crisis is and means to your organization. But how should you go about doing this and does the definition of a crisis vary from company to company or from industry to industry? I answer this question in this […]
How to Develop a Strong and Practical Crisis Management Governance Model
Your crisis management governance model serves as one of the foundational elements of your entire crisis management program. It defines everything from the structure, roles and responsibilities of your crisis team, straight through to your internal escalation process. When working with clients to develop a scalable crisis management program, their governance structure is one of […]
What Do Your Brand Values Have to do With Your Crisis Communications?
The answer is just about everything! Let me put it this way: your brand’s values are what connect you to your stakeholders. It’s upon these shared values that relationships are built, bonds are formed and credibility is earned. In a crisis, it’s easy to get swayed, lose track of these values and succumb to peer-pressure […]