Yesterday, we looked at what I may end up calling the biggest crisis communications fail of 2013! Today, I would like to analyze one of the best crisis communications that I’ve seen this year: that of the Australian Army. The below video is a message from the Chief of the Australian Army, Lieutenant General David […]
The Repercussions of Deleting Your Crisis Communications Post-Crisis
Have you ever heard the following expression? “What happens in Vegas stays on the Internet” Well, it doesn’t just apply to what happens in Vegas. David Meerman Scott recently wrote a good article about not deleting your content because it should live forever and this needs to apply to your crisis communications as well. As much […]
KitchenAid: An Excellent Example of Successful Crisis Management
I often talk and show examples of the mistakes companies make when it comes to their social media crisis communications and planning. But when a company does it right, and enables themselves to take a social media issue and refrain it from becoming a crisis, well, I just LOVE to share those success stories and […]
Passing The Blame is Not An Acceptable Crisis Response: A Look At The Top #Fails in the News Today
Excuses, excuses, excuses. Between Mike McQueary, Linkedin and Jay Townsend, is no one able to own up to their actions – or rather their non-actions – and just shoulder the blame for which they are due? If your aim is to resolve a crisis in the shortest amount of time, then passing the blame and […]
Making Good Use of Your Blog in a Crisis
Every company and organization should have a blog. Not only does it play a massive role within your content marketing strategy and generating new leads, but it plays a substantial role in helping you regain control of a crisis. How to strategically use your blog in a crisis Publish your FAQ Your FAQ plays an […]