Google recently announced that they will share your name, photo and profile information within ads throughout their networks and services. This week, this promise has been implemented and launched. What is this new Google ad endorsement feature? When you endorse, comment on and star things across the Google services (Google+, Google Play, YouTube, etc.), these […]
How Google Plus Will Help Amplify Your Crisis Communications
Facts about Google Plus: Google+ is a product of Google. The platform offers “do follow” links that help with your link building and therefore your SEO and online reputation management. The more people who follow your organization on Google+ and engage with your brand on the platform, the more emphasis it will have on your […]
Online Reputation Management: Dealing with Negative Search Engine Results
This week I’m answering Wendy’s question. Wendy asks: “How do you deal with negative and/or inaccurate information that shows up high on Google, so that if someone searches for your brand the negative information shows up on top despite positive stories you’ve circulated?” This is an excellent question! Search engine optimization (SEO) is a very […]