Your online reputation is your brand’s reputation. Today, word of mouth exists primarily online. Reviews, searching, trends… they all exist online. So when someone says something about your brand, or wants to know something about your brand, guess where they go. You got it! They go online. From our smartphones to our tablets and computers, […]
Your Quick Guide to Using Social Media in a Crisis
If I were to say: “When faced with a social media crisis, you should respond through your social media channels.” Would you say: “duh!!!” with enthusiasm? I sure hope so! Ok, kidding aside, it’s important to fight social media fire with social media water, and this rings true down to the very core of social […]
