After sharing this infographic with you all last week on building a strong online reputation, I had someone send me the following question on Linkedin: What about something similar about our personal online profile dos and don’ts? And he’s right. Our brand’s reputation is not the only reputation to build upon and protect. Whether you […]
Your Employees & Their Online Presence: How Will It Affect Your Brand in 2013?
2012 saw a decline in trust for CEOs, while the trust in front-line employees sky-rocketed. This makes sense since the front-line employees are those who interact and engage with a company’s clients, prospective clients, fans and followers on a regular basis. Unless CEOs begin to take the social reins and learn to position themselves as […]
