Atlantic Media, a print and online media company, recently put their employees through an awesome test. The test: To send a “phishy” (pun intended!) email to employees, requesting them to verify their accounts. The goal: To identify how easily it may be for others to hack the Atlantic Media system, and to evaluate how unprepared their […]
8 Questions to Help You Prepare Your Company For a Social Media Crisis
What obstacles and potential threats does social media present to your company or organization? What are the red flags that mean your company may be under social media or online attack? What is your first response strategy to responding to a potential online threat? These are all important questions that you should absolutely have defined […]
Risk Assessment: Preventing and Preparing for a Social Media Crisis
Getting your team together to do a risk assessment in order to identify potential risk that may present itself to your brand, is one of the first steps in preventing and protecting your brand from a social media crisis. Without understanding the risk involved and the possible crises that may occur, how can you begin […]
