Spring is in the air and from what many of you have been telling me, you feel inspired and rejuvenated! Well, I have to say that me too! So while you enjoy your first Friday of spring 2012, take a look at some of the great content that got published this week on social media […]
Domino’s Pizza: A Look At the Timelessness of A Social Media Crisis Plan
Looking back on some of my favorite social media crises over the past years, I’ve noticed one very advantageous quality: a solid social media crisis plan is timeless. Not because of the strategy itself, but because, although the platforms and the scenarios may change, one constant remains the same: we, as businesses, deal with people. […]
Today’s Challenge: Use Spring As Inspiration To Build Your Network
Yesterday marked the first day of spring, and as I sat listening to the birds chirp and the sun shine, I thought about the new beginnings that spring implies. New beginnings for ourselves, the environment and then I thought why not new beginnings for the relationships we share with our customers?! As building a strong […]
How The New Facebook Interest Lists Will Help With Your Social Media Monitoring
Never before have we had such a direct and convenient way to monitor the infinite discussions that take place on the biggest and most used social media platform out there today! With 850 million users chatting, posting, sharing, commenting and potentially complaining, Facebook has upped their game and granted us non-restricted access to monitoring these […]
How To Empower Your Employees For A Social Media Crisis
“Every employee is a public relations representative and crisis manager for your organization, whether you want them to be or not.” – Jonathan Bernstein, Bernstein Crisis Management Inc. What a scary statement! That in a crisis, the fate of your company depends on each and every member of your staff – and that you don’t […]