So we’ve seen the social media policy set forth by the IOC for the 2012 Olympic games, and it’s safe to say that the majority of us agree that it’s too restrictive and thus, counter-productive. I thought this would be a great opportunity to review what the whole goal and point of a social media […]
What to Include Within Your Social Media Crisis Policy
A social media crisis policy is a great tool to have when you want to be sure that every member of your team: Understands what a crisis is and means to your brand Knows who is responsible for handling a crisis and how to reach them Clearly understands their own roles within a crisis, and […]
