Editor’s note: This is a guest post by my colleague, Carlos Victor of CVComunicar Consultancy, in Spain. This post originally appeared in Spanish on Carlos’ blog, Crisis de Reputación Online. Social Media and Online Reputation Crisis in the London Olympics: Lessons Learned The risk of a reputation crisis in social media was this year’s headache for […]
Your Social Media Policy: Guidelines For Your Guidelines!
So we’ve seen the social media policy set forth by the IOC for the 2012 Olympic games, and it’s safe to say that the majority of us agree that it’s too restrictive and thus, counter-productive. I thought this would be a great opportunity to review what the whole goal and point of a social media […]
2012 Olympic Games’ Social Media Guidelines: Has The IOC Taken it Too Far?
The International Olympic Committee (IOC) has set forth strict social media rules and guidelines not just for the athletes of the upcoming Olympic games but for the spectators as well! In hopes of preventing both controversial posts and ticking off their official sponsors, such as McDonald’s and Coca-Cola, the IOC has set forth a four page […]
