Welcome to episode #036 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan.
Crisis simulations are an amazing way to test your crisis plan and strengthen your team’s crisis communication skills. I’ve been conducting crisis simulations for a few years now and the results that they bring to my clients never cease to amaze me.
That said, I often get asked questions like “how do I conduct a crisis simulation?”; “who should be involved in the exercise?”; “what should I test?”; etc. So I decided to dedicate this week’s episode of The Crisis Intelligence Podcast to answering these questions and helping those of you out there who are interested in conducting a crisis simulation, develop the best scenario and exercise you can for your team.
With me in this podcast is my friend and colleague, Garth Rowan. Garth and I work together quite often, combining our strengths to provide our clients with life-like simulations, so it made perfect sense that I would ask him to join me in this conversation. Within this episode, Garth and I have fun answering commonly posed questions, and we share our own experiences while detailing what makes for a great crisis simulation.
This episode of The Crisis Intelligence Podcast discusses:
- What a crisis simulation is and why it’s such a rewarding exercise.
- How to set clear objectives to get the most out of your simulation.
- Tips for developing a realistic and successful scenario.
- How to conduct a debriefing in order to gain maximum value from the day’s exercise.
- Specific do’s and don’ts that we’ve learned over the years.
It’s a fun and insightful listen. Enjoy!
Running time: 54:57
Learn more about Agnes + Day’s crisis simulation platform and exercises.
Thanks to Garth for having this fun and insightful conversation with me!
Author of Crisis Ready: Building an Invincible Brand in an Uncertain World, Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. Agnes is a coveted keynote speaker, commentator, and advisor to some of today’s leading organizations faced with the greatest risks. Learn more about Melissa and her work here.