Social media is about openness, transparency, community, conversation, real-time and sharing. It consists of an array of platforms that enable each and every individual to have a voice. Where – other than unacceptable, derogatory and bigoted remarks and comments – there are no direct rules or restraints. It’s about creativity and coming together. The 2012 […]
5 Lessons To Learn From Chick-Fil-A’s Social Media Crisis
If you haven’t heard, Chick-Fil-A, an American fast food franchise, recently released a statement to the Baptist Press saying: ”We are very much supportive of the family — the biblical definition of the family unit. We are a family-owned business, a family-led business, and we are married to our first wives. We give God thanks […]
Your Social Media Policy: Guidelines For Your Guidelines!
So we’ve seen the social media policy set forth by the IOC for the 2012 Olympic games, and it’s safe to say that the majority of us agree that it’s too restrictive and thus, counter-productive. I thought this would be a great opportunity to review what the whole goal and point of a social media […]
2012 Olympic Games’ Social Media Guidelines: Has The IOC Taken it Too Far?
The International Olympic Committee (IOC) has set forth strict social media rules and guidelines not just for the athletes of the upcoming Olympic games but for the spectators as well! In hopes of preventing both controversial posts and ticking off their official sponsors, such as McDonald’s and Coca-Cola, the IOC has set forth a four page […]
Twitter Rotation Curation – Too Risky or Just Risky Enough?
Last week on The Crisis Show, we talked about the new Twitter Rotation Curation campaign that sweden originally started. What is a Twitter Rotation Curation? If you haven’t heard of it, a Rotation Curation is a new type of Twitter campaign aimed at increasing global awareness of a country. A targeted Twitter account gets a […]
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