Last week I wrote about the Hotel that had a policy where they would fine newlyweds $500 for negative online reviews, whether written by the newlyweds or by any of their wedding guests. (If you haven’t read the post, yes this is a true story, as shocking as it sounds.) Today, I want to point […]
TCIP #010 – Going From the Classroom to the Field with Tegan Ford
Welcome to episode #010 of The Crisis Intelligence Podcast, with Melissa Agnes and Tegan Ford We recently heard from Professor Karen Freberg about the challenges of teaching crisis communication and designing a course that is both theoretical and practical. This week, join me as I speak with Tegan Ford, a recent graduate who now has […]
Weekly Roundup of Awesome Links: Week of August 4, 2014
Welcome to this week’s #CrisisRoundup! Below you’ll find our roundup of some really great articles that we’ve come across this week, as well as a roundup of what was published to The Crisis Intelligence Blog and Podcast this week. Feel free to share your roundup with us by using the hashtag #CrisisRoundup! From The Crisis […]
Making The Case for Excluding Jargon From Crisis Communication
Recently, Eric Chandler and I wrote a blog post called “Social Media Crisis” and Other Buzzwords that Need to Go. Buzzwords tend to lose their meaning due to overuse, therefore becoming less effective. Then we have jargon. Jargon (pronounced with my French accent), is defined as “special words or expressions that are used by a […]
Every Marketing and PR Campaign Needs a Risk Assessment
Every semester, I give a guest lecture to Eric Chandler’s NYU PR & SM Continuing Education Course. Eric has designed the course to provide his students with practical learning. At the start of the semester, the students are provided with a client (an existing organization) who is looking to launch a PR campaign on social […]
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