Last week, Twitter made a big (and exciting) announcement: “We’re launching Twitter Alerts, a new feature that brings us one step closer to helping users get important and accurate information from credible organizations during emergencies, natural disasters or moments when other communications services aren’t accessible.” Twitter goes on to describe the new service: “If you […]
Your Guide to Leveraging and Managing Twitter in a Crisis
One thing is for sure: no matter where a crisis originates these days, it will find itself being discussed, linked to, shared and retweeted on Twitter. Hashtags will be developed and used, your organization will experience an influx of tweets and mentions that will need to be monitored, filtered through and responded to – in […]
An Excellent Example of Twitter Use in Atlanta School Shooting
Last Thursday, January 31st 2013, there was another shooting outside a middle school in Atlanta. A 14 year-old student was grazed by a bullet, and thankfully the wounds suffered were not life-threatening. Within minutes of the shooting, the shooter was disarmed and taken into custody. You can learn more about the shooting here. What truly […]